About 93 percent of all online visits start with a search engine site. This means 93 percent of the people who will go online will start out first by visiting a site and then plugging in key words to produce search results. Of the search results that they find, about 79 percent of these people will click almost always on the natural results and 80 percent will avoid the paid links like the plague. In fact, an estimated 75 percent of all Internet users who visit search engines will avoid these paid sponsorships and advertisements entirely, clicking solely on the naturally produced links that appear underneath them.
This marks a significant step in understanding how people search for things online, and it presents a unique problem for the commercial enterprises hoping to gather online sales from these users. It also is leading the search marketing field into brand new heights, since more of these enterprises are using large chunks of their respective marketing budgets to pay for search engine optimization services. Called SEO by most, the tool is extravagantly useful in producing the natural results that these users are so likely to click on.
?As an online marketing solution, SEO is far and away the top choice for business customers. It basically uses a series of tools from technologically savvy ones to simple ones like original content creation to produce these natural results. With 88.1 percent of the country’s online users 14 and older browsing for products via the web, it makes obvious sense why these enterprises are using SEO to draw more natural attention to themselves. And as more people connect online to obtain more product and service information, more physical stores must compete and overcome new challenges, particularly to compete with online retailers.
Many brick and mortar stores and online specific ones too are therefore looking up SEO tips to help guide them. Using the SEO tips made available through SEO experts and through bloggers who are savvy about online technologies, these enterprises develop far deeper understandings of the use of SEO and the benefits of it too. In gathering and eventually implementing these SEO tips, many enterprises are finding that true usefulness exists here. In obtaining these SEO tips, they are becoming smarter about the choices they make to advertise or to brand themselves online. And in implementing these Seo tips, they are utilizing what is probably the most cost effective and workable solution to gain more online customers.
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